Alessandro Traverso is COO at Your.MD. In his role, Traverso oversees all business operations, distribution channels, revenues, marketing and commercial partnerships.
Specialising in entertainment media and consumer mobile technology, Traverso has a track record in successfully growing and repositioning brands, from startup to multinational corporations.
Traverso joined Your.MD from Outfit7 where, as COO, he was responsible for managing all commercial operations and revenue streams for the company’s flagship brand, Talking Tom and Friends, which he transitioned from a successful app that he brought to 2.5 billion downloads to a global entertainment franchise. Previously Traverso was SVP Commercial Development at HIT Entertainment, where he led all commercial strategic initiatives and new investment opportunities across its portfolio of preschool brands, television channels and third-party investments. Prior to this, Traverso was as Head of Strategy for the EMEA territories at Discovery Networks Europe. Traverso holds an MBA from London Business School and a Master of Sciences (MSc) in Robotic Engineering from the University of Genoa in Italy.